Write an initial response of at least 400 words (not including titles or refere

Write an initial response of at least 400 words (not including titles or references) to the following key question(s) or prompt(s): 
Posts must include at least one reference from the course textbook and at least one credible journal article for a minimum of two references. 
Principles of Marketing: Chapter 19- Sustainable Marketing: The New Paradigm
Strategic Management: Chapter 11- Leading an Ethical Organization
What are the key attributes in and characteristics of a consultant’s report to best communicate its overall message? 
How should a consultant’s report address potential ethical issues of a product or market?

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