MKIB255 Services Marketing RESIT Assessment Brief 2026

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MKIB255 Services Marketing
RESIT Assessment Brief 2026

Type(s) of assessment: Individual Poster OR Video
Weighting: 40%
Size: A1 Poster or 5-minute video
Submission deadline: 3rd August 2026, 12pm via Canvas
Date of return of work to students: Within 4 weeks of submission date
Anonymous Assessment: Yes

Task:
You will organise the knowledge you have gained through reading (and demonstrate understanding) by creating a poster or video, which will allow you to visually and graphically draw links between a key theory and concept from this module and a service space on campus. Attention will be given to how well you engage with scholarly thought and ideas. Please note, that you must chose a different theory and service space to that in your original submission. You will not be required to present your work. This is an online submission only.
Size and Layout: The size of your poster should be A1 or an equivalent. You are encouraged to be creative with the design of your poster.
Alternatively, you can create a video which is 5 minutes in length.
Creativity is encouraged. You are welcome to use different software to create your poster or video.
Maximum Word Count: There is no specific word count for this assessment. Notably, lengthy paragraphs are not expected. The poster or video should be a visual representation of your understanding of the material and application of the theory to the service space on campus which you choose.
Assessment criteria:
Important things to ensure include:
The poster must be the correct size or the video the correct length
Hardcopy hand in as well as online submission of the poster is essential
Key authors are identified
Key concepts are identified
Effectiveness of visual material and visual impact
Clarity of content
Ideas well laid out in a logical order
Coverage of the topic
Effective review of the material
Academic coherence
Engaging the audience
Conveying information effectively
Demonstrating understanding and command of the topic
Clearly identifying the key ideas or insights
Relating theory to the chosen service space on campus

MKIB255 Services Marketing
RESIT Assessment Brief 2026最先出现在KJESSAY历史案例。